I have long believed and said before, on this site and elsewhere, that we are living in the golden age of being a watch enthusiast. As time has passed, the quantity and quality of selection at accessible price points is remarkable. Alongside the influx of collectors are new brands catering to every taste and budget, and therein lies the challenge: how do watch companies stand out and make lasting names for themselves with tool watches in the crowded sub-thousand dollar segment?
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