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Making judgments off photos alone is a necessity in the world of microbrands, a subset of watches often sold exclusively online. Unless you are lucky enough to attend an event such as Windup Watch Fair, purchasing a microbrand usually requires some educated guessing based on pictures and dimensions, and then praying you like the watch once it arrives at your doorstep, long after your money has left your bank account.
Forming opinions without seeing a watch in the metal as I had many times before, I made up my mind weeks ago that the DUAL Series 01 from UBIQ was a watch I would love to own. With an impressive 200 meters of water resistance and a sapphire crystal, it had the specs enthusiasts such as myself want. Featuring a 39mm diameter and 47mm lug to lug case, I knew it would be comfortable. And, drawn in by the photos of captivatingly colorful dials and bezels, I was confident it would be a playful addition to my collection of mostly bland dive watches. After spending some time with the DUAL Series 01, I can confirm it is indeed a well-built, vibrant tool watch prepared to add spice to any collection. However, I am also walking away with a reminder that pictures alone fail to capture the entire story.
