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It’s a simple fact that the longer we’re involved in this hobby, the more difficult it is to get really excited about any particular new watch. It doesn’t mean we love the hobby, or watches, any less, but it’s a natural side effect of constantly being exposed to new stuff. I wouldn’t say I’ve become blasé or jaded about new watches as a whole, but let’s just say that over time, I’ve found it easier and easier to reach a point of objectivity when evaluating something. I was already perhaps a little less inclined to be emotionally attached to a watch, and with several release cycles under my belt as a “professional” in the industry and being fortunate enough to handle some of the coolest watches that have been made over the last several years, it’s easier, not harder, to see them for what they are, and to look beyond whatever marketing, Instagram, or collector hype is associated with it.
